Template 29 · Assessment · Audit

Vitamin or Painkiller Self-Assessment

A 20-question diagnostic on whether your marketing is a vitamin — or a painkiller. 0-100 score.

Twenty questions across four dimensions: category presence, message coherence, AI visibility, and proof density. Each scored 0, 3, or 5. The composite score and the band tell you whether your marketing is something a buyer needs — or something they'd skip.

~20 min to completeDOCX · 36 KBPositioning Audit · Analyst
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Vitamin or Painkiller Self-Assessment

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What's inside

The structure. Section by section.

  1. 01How to score
  2. 02The four scoring bands
  3. 03Section 1 · Category & positioning
  4. 04Section 2 · Message coherence
  5. 05Section 3 · AI visibility
  6. 06Section 4 · Proof density
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