You’ll know where your story leaks by Thursday.
Sign up Monday. The 72-hour audit runs across your site, your AI-engine presence, and your deal notes. By Thursday you have a severity-ranked diagnosis, a Strategic Context document, and a queue of fixes — not a deck, not a discovery call.
A loop, not a project.
Most agencies hand you a deck and disappear. Most tools hand you a draft and call it a day. Stratridge runs the loop — find drift, fix it, re-measure — for as long as you have a company.
Audit
Eight lenses on positioning. Four engines on AI visibility. Live deal calls. We find what's incoherent in 72 hours.
Assess
Severity-ranked. Mapped to revenue impact. Not a 90-page slide deck nobody reads — a one-page diagnosis.
Remediate
Generate the rewrites, citations, battle cards, and launch sequences from one Strategic Context. Everything sounds like one company.
Reinforce
Re-audit on a cadence you set. Drift detected. Atlas updated. The work compounds instead of decaying.
72 hours. Four tools. One diagnosis.
The audit runs four capabilities in parallel — positioning, AI-engine presence, competitor baseline, and deal-note analysis. You don't configure anything. You get a ranked findings list by Thursday.
Reads your homepage, category page, comparison pages, and top blog posts against eight positioning lenses — category clarity, ICP specificity, proof density, competitive contrast, and four more. Every lens gets a score and a finding.
Probes ChatGPT, Perplexity, Gemini, and Claude with the category queries your buyers actually type. Finds which rivals get cited, which claims appear, and where you're absent from the conversation entirely.
Runs a baseline sweep of your top rivals — pricing pages, /vs/ pages, recent hires, job postings, product announcements. Establishes the signal floor so future changes register as changes.
If you have win/loss notes, call recordings, or CRM tags, paste them in. Ledger reads them for objection patterns and maps them to the positioning gaps Compass found. The audit gets sharper when it knows what's happening in deals.
One document the whole company writes from.
The audit findings collapse into Atlas — your Strategic Context. Not a slide deck. A structured, living document that every other capability reads from. Brief gives your team the one-pager view. Analyst gives them a strategist who's read every word of it.
The audit findings collapse into a single structured document: your category, your ICP, your proof, your voice, your competitive contrast. Every other capability reads from this. Change it once; everything downstream updates.
A condensed, shareable view of Atlas — the version your team actually works from. Sales, content, and product can all read the same one-pager and describe the company the same way.
An AI agent that only answers from what's in Atlas. Ask it why you're losing mid-market deals, what your AI-engine citation gap is, or how your positioning compares to a rival's Q3 messaging. It shows its sources. It says when it doesn't know.
Generate the fixes. All from one source.
Every output — rewritten homepage, battle card, launch sequence, pre-flight edit — is generated from Atlas. Change a positioning pillar once; every downstream output reflects it. Nothing freelances.
Generates page-ready rewrites — homepage, category page, comparison page — from Atlas. The output sounds like your brand because it's structurally grounded in your voice, proof, and ICP. Not a template. Not a GPT prompt.
Run any draft — blog post, one-pager, email sequence — through Polish before it ships. It reads for tone consistency, claim coverage against Atlas, and the specific gaps Compass flagged.
Generates a battle card for each rival in your Atlas — objection handling, competitive contrast, proof points, and the questions to ask that expose their weaknesses. Three reps. Three calls. Same answers.
Takes a feature or product brief and fans it out into a coherent launch sequence — announcement copy, sales enablement, PR angles, and a ship-day checklist. Everything anchored to the same Atlas pillars.
The work compounds. Drift gets caught.
Most marketing work decays between campaigns. Stratridge runs continuously: Sentry watches rivals daily, Plumb checks your message consistency on a cadence you set, and Compass re-audits quarterly. The score improves over time.
After the baseline, Sentry watches continuously. A rival updates their pricing page, ships a whitepaper, or hires a new VP of Product — you know by morning, with a severity rating and a recommended response.
Runs a consistency check across your live surfaces on a cadence you set. When your homepage and your one-pager start telling different stories — which they will — Plumb catches it before a buyer does.
Re-runs the eight-lens audit on your updated pages. Shows you which lenses improved, which regressed, and what changed in the competitive landscape since last quarter. The score compounds over time.
What you have. What you didn’t before.
Not a strategy doc in a Drive folder. Not a one-time audit report. A compounding system.
A Strategic Context that's actually current.
Not a strategy deck from Q1 that nobody reads. A live Atlas document your whole team writes from — updated every time you re-audit.
AI-engine presence where you had none.
The citation gaps Lighthouse found in week one are closed. Your category queries return your name. The channel that didn't exist is now measurable.
Sales and marketing telling the same story.
Plumb has run twice. The drift is caught. The battle cards are current. Three reps on three calls describe the company three identical ways.
A reinforce loop that runs without a project.
Sentry watches daily. Plumb checks quarterly. Compass re-audits on your cadence. The work compounds instead of decaying between campaigns.
Results from the field. In their words.
I expected another generator. What I got was a 72-hour audit that landed harder than the strategy consulting firm we paid $60k for last year. We rewrote three pages off it and pipeline from inbound finally started agreeing with what we say in sales calls.
Lighthouse caught that we weren’t being cited for our own category name in Perplexity. Three weeks of fixes later, inbound from AI engines went from zero to a measurable channel. The audit is the unlock — the studio is what makes it ship.
The audit is free.
The truth is the value.
7-day Solo trial. Or run the free 8-lens audit and decide whether what we found is worth fixing. Either way, you walk away knowing where your story leaks.